Type: Package
Package: rfm
Title: Recency, Frequency and Monetary Value Analysis
Version: 0.5.0
Authors@R: person("Aravind", "Hebbali", email = "hebbali.aravind@gmail.com", role = c("aut", "cre"),
    comment = c(ORCID = "0000-0001-9220-9669"))
Description: Tools for RFM (recency, frequency and monetary value)
        analysis. Generate RFM score from both transaction and customer
        level data. Visualize the relationship between recency,
        frequency and monetary value using heatmap, histograms, bar
        charts and scatter plots. Includes a 'shiny' app for
        interactive segmentation. References: i. Blattberg R.C., Kim
        BD., Neslin S.A (2008) <doi:10.1007/978-0-387-72579-6_12>.
License: MIT + file LICENSE
URL: https://github.com/rsquaredacademy/rfm,
        https://rfm.rsquaredacademy.com/
BugReports: https://github.com/rsquaredacademy/rfm/issues
Depends: R (>= 3.2)
Imports: cli, dplyr, ggplot2, magrittr, RColorBrewer, rlang, scales,
        stats, utils
Suggests: covr, DT, gganimate, gifski, kableExtra, knitr, plotly,
        rmarkdown, rmdformats, testthat (>= 3.0.0), treemapify, vdiffr,
        xplorerr
VignetteBuilder: knitr
Encoding: UTF-8
LazyData: true
RoxygenNote: 7.3.3
Config/testthat/edition: 3
Repository: https://rsquaredacademy.r-universe.dev
Date/Publication: 2026-10-16 08:21:07 UTC
RemoteUrl: https://github.com/rsquaredacademy/rfm
RemoteRef: HEAD
RemoteSha: 869fa0a597d584b116cfb1eb4c6cea48a0513140
NeedsCompilation: no
Packaged: 2026-10-16 13:13:50 UTC; root
Author: Aravind Hebbali [aut, cre] (ORCID:
    <https://orcid.org/0000-0001-9220-9669>)
Maintainer: Aravind Hebbali <hebbali.aravind@gmail.com>